How to Build a 6-Figure PDP Business

Pictured: Left: Brent W. Hubby, President and CEO of PDP Global; Right: Jim Schneider, Cultural Architect of EDGE Cultural Architects (PDP Global Representative Partner)

In today’s economy, business consultants are under increasing pressure to stay relevant, deliver measurable results, and create profitable revenue streams. Traditional consulting models can feel stretched thin as clients want more value, while firms are looking for scalable ways to grow without adding heavy overhead or losing the personal touch of client consultation.

That’s where PDP Global comes in. With our proven, scientific assessment platform, PDP empowers consulting firms to add a highly results-driven assessment to their existing services. Not only does PDP strengthen client relationships by delivering immediate, actionable insights, but it also provides consultants with a clear path to building a sustainable business.

And here’s the best part: building a 6-figure PDP business isn’t just a pipe dream. With the right approach, it’s both realistic and attainable. PDP representatives consistently generate revenue through client assessments, certifications, and consulting services—all while avoiding the high overhead and exhausting cold-calling that weigh down other business models.

What Does a 6-Figure PDP Business Look Like?

Imagine running a consulting practice where every client engagement not only delivers value but also generates recurring, predictable income. That’s exactly what PDP representatives experience.

Take a look at some of the revenue benchmarks from current PDP partners:

• A 175-employee client base generates $16,990/year profit.
• A 500-employee client base brings in $30,600/year profit.
• A 5,000-employee client base delivers $158,000/year profit.

These are the real numbers PDP reps can expect. For consultants who already have a strong client framework in place, it’s even easier to get started since no cold calls are required. In fact, many reps build their PDP business by introducing assessments into their existing client relationships, enhancing the value they already provide.

Better yet, PDP’s solutions apply across industries, making it a versatile offering that consultants can integrate seamlessly whether they work with tech startups, manufacturers, healthcare systems, or professional service firms. And because there’s no inventory, no warehouse, and minimal overhead, nearly every dollar earned goes straight to your bottom line.

How You Make Money

As a PDP representative, your income comes from multiple revenue streams. Each is designed to reward you for both new business and long-term client success. Here’s how it works:

• New Account Sales: Every time you bring on a new client, you earn either a 50% or 70% profit margin depending on your initial license tier. These upfront sales give you fast returns and momentum.
• Renewal Sales: Once clients experience the impact of the PDP people management system, they continue to renew year after year: PDP has an 90% customer retention rate. That means you’re building reliable recurring revenue with each new account you land.
• Facilitation Services: Deliver workshops, certifications, and training events tailored to your clients’ organizations. These high-value engagements expand your reach within client companies while deepening trust in your services. PDP’s PowerApp Training Workshops are a great example of how you can provide additional client consultations to clients while helping them put assessments into action.
• Consulting Services: Beyond the assessments, you earn 100% of the profit from coaching, strategy sessions, and implementation. PDP equips you to address critical business needs all the way from hiring (our assessments are approved for use during the hiring process) to succession planning. This means your consulting services remain relevant across the full employee lifecycle.

Success Factors of the Top PDP Businesses

We’ve noticed that the top-performing PDP businesses share a common formula for success.

1. Build a Team Around Three Core Roles

The business consulting firms that thrive with PDP typically structure their team around three essential roles, including:

• A Salesperson: often the owner or founder, who focuses on creating new opportunities and building client relationships.
• A Service Person: typically a trainer or coach, who delivers workshops and provides ongoing client support.
• A Certification Leader: someone dedicated to conducting certifications, empowering clients to use PDP effectively within their own organizations.

This three-role structure ensures balance, scalability, and long-term growth.

2. Target Clients with 50+ Employees

Although PDP is effective for organizations of all sizes, the best return on investment comes from clients with an employee base of 50 or more. These companies benefit most from PDP’s full suite of instruments to create bigger contracts and recurring revenue streams for you.

3. Focus on Making a Real Difference

The most successful PDP representatives aren’t motivated by transactions alone. They’re driven by the impact they make on managers, executives, and CEOs. If you find deep reward in transforming workplaces, solving people challenges, and guiding leaders, you’ll not only enjoy financial success, you’ll also build a reputation as a trusted advisor at the highest levels of business.

The Path to 6 Figures: Step-by-Step

Step 1: Get Licensed
Choose your license tier and unlock access to PDP’s proven instruments and high profit margins.

Step 2: Get Certified
Complete your training and become the trusted expert clients rely on for people solutions.

Step 3: Sell to Existing or New Clients
Introduce PDP assessments into your client base and watch your value (and revenue) grow.

Step 4: Profit Extra from Consulting Services
Maximize income by delivering coaching, workshops, and client consultations where 100% of the profit is yours.

Step 5: Enjoy Residual Income
Build long-term contracts and benefit from renewals that provide recurring, reliable revenue year after year.

Get Started Today

Your journey to building a 6-figure PDP business can begin right now. With our scientifically validated instruments, turnkey marketing support, and industry-leading 98% accuracy, you’ll have everything you need to deepen client relationships and create steady, recurring revenue.

Many consultants who once relied on instruments like DiSC and Predictive Index have switched to PDP, consistently praising the clarity of our reporting and the real-world impact it delivers for their clients.

If you’re ready to grow your business consulting firm through a proven platform and impactful client consultations, we’d love to talk. Let’s explore whether becoming a PDP representative is the right next step for you.